Publish your courses on the OCI™ marketplace
Reach 1 million+ healthcare workers on
My Dual Code™ or directly via their employer's Workplace™ LMS
What is Marketplace?
Marketplace is a simple, cloud-based learning platform that enables organizations to publish their courses on the OCI™ marketplace, making them accessible to learners worldwide. Organizations can offer their courses for free or for a fee through a branded storefront with a unique URL. With over 1 million healthcare professionals - including physicians, nurses, clinical and non-clinical staff, researchers, medical students, and volunteer - already registered in Canada alone, your courses can be accessed through their employer's Workplace LMS or via My Dual Code™, a free Learning Experience Platform (LXP) available to healthcare workers.
Who Should Use Marketplace?
Marketplace is perfect for organizations, regardless of size, that aim to offer courses to healthcare workers while expanding their reach and increasing the visibility of their organization and course catalogue. It's a straightforward and cost-effective solution that can benefit:
- Associations
- Non-profit organizations
- Government departments or agencies
- Health Teams
- Healthcare technology providers
- Regulatory and accreditation bodies
- Research and teaching hospitals
- Training providers
What are the Benefits of Marketplace?
Marketplace offers numerous benefits, including the following:
Quick and Simple
Marketplace is designed to make offering and selling your courses quick and simple. With an intuitive interface and streamlined setup, you can launch your courses to a wide audience in no time. Dual Code handles all e-commerce-related activities, including answering questions, managing payments, processing sales and refunds, and providing technical support for learners. Whether you're sharing knowledge for free or monetizing your expertise, Marketplace provides all the tools you need to manage your courses efficiently. It's the perfect solution for organizations looking to get started quickly without compromising on quality or functionality.
Expand Your Reach
Perhaps the greatest benefit of Marketplace is your ability to reach +1 million healthcare workers. By publishing your courses on the OCI marketplace, not only will you reach users registered on My Dual Code, but your courses will automatically get listed in the course catalogue of hundreds of workplaces that hire healthcare workers, including:
- Community hospitals
- Medium and large hospitals
- Nursing, long-term care, residential care and community care facilities
- Organizations that provide social assistance services
- Private clinics that offer ambulatory healthcare services (e.g. physicians, dentists, and other health practitioners)
Protect Your Intellectual Property
With Marketplace, our unique, proprietary approach eliminates the ability for users to download SCORM packages or other training materials. All learning assets remain securely within your Marketplace learning environment. Thanks to our innovative single sign-on (SSO) technology, when users enroll in your courses, they are seamlessly redirected from their employer's LMS to your platform, ensuring a smooth and secure learning experience.
Gain Full Visibility
When users enroll in your courses, they're automatically transferred from their employer's LMS to your Marketplace learning environment via our specialized single sign-on (SSO) technology. This allows you full visibility, including the ability to run surveys and generate reports on anyone registered in your courses, no matter where they work. Curious about how many users from hospitals X, Y, and Z have accessed your course? Now, you can easily find out. These reports are even emailed to you automatically.
Monetize Your Courses
Marketplace allows you to offer your courses for free or monetize them by charging for access. You can set prices for individual users or provide bulk licensing options. For repeat customers, Marketplace automatically sends renewal reminders when their annual course license is due, with options for online payment via credit card or downloading an invoice for payment. Dual Code handles all aspects of the transaction, including sales, refunds, chargebacks, cheque deposits or EFTs, and customer inquiries.
Maximize Learner Engagement
Marketplace provides versatile communication tools, allowing you to reach your learners via email and web notifications. Instructors have the flexibility to send ad hoc messages directly to course participants. Additionally, you can enhance engagement by setting up automated notifications and reminders, which can be customized based on rules that you define to meet the specific needs of your courses and learners. This feature ensures timely communication and helps keep participants informed and engaged throughout their learning journey.
Streamline Course Updates and Notifications
Since your courses are hosted on your Marketplace learning environment, any updates you make are immediately available to your learners. There's no need to track who has downloaded your materials or to send out updated SCORM packages or files. Additionally, you can effortlessly inform all your learners about updates with just one click, by using the push notification feature to alert them whenever there’s a new update in your course. This streamlined communication saves time and ensures that your learners always have access to the latest information.
Receive Dedicated Technical Support
Your Marketplace subscription includes comprehensive technical support for both administrators and learners. If anyone encounters a technical issue, they can easily get assistance by clicking the help icon at the bottom right of their screen. They’ll have the option to receive immediate support from our virtual assistant or to connect with a real person for personalized assistance. Our dedicated technical support team at Dual Code is always ready to ensure a smooth and effective learning experience for all users.
Minimize Your Reporting and Administration Tasks
Are organizations reaching out to you for reports or proof of completion for their staff enrolled in your courses? With OCI technology, manual requests for this information are a thing of the past. Our solutions enable organizations to automatically track their staff's participation and progress using My Dual Code, or their Workplace LMS. These platforms come equipped with a range of ready-made reports and also allow for the creation of custom reports tailored to specific needs. Robust security measures ensure that organizations can only access information pertinent to their staff, safeguarding confidentiality and data integrity. This automated reporting not only boosts efficiency but also supports compliance and the monitoring of learning outcomes.
Strategically Separate Your Internal vs. External Training
Are you already utilizing Dual Code Workplace but want to distribute your courses outside of your organization? Marketplace allows you to distinctively separate your internal training from the courses that you want to offer to external healthcare workers. This strategic separation helps your tailor your training environments to specific audiences, ensuring that internal and external learning content is appropriately aligned with their intended purposes.